***Must Register No Later Than 1:00pm CST Thursday
To Attend This Week's Live Intensive
***Must Register No Later Than 11:59pm CST On Friday, 4/18/25 For Early Bird Ticket Pricing
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Ready to implement the exact steps to create your Authority365 system in REAL-TIME during this 5-hour live intensive, and lay the foundation to become a known and recognized Expert Authority in your industry niche in under 12 months?
1. DOCUMENT YOUR "EXPERT FRAMEWORK" (REQUIRED)
A foundation for becoming recognized as an Expert in a defined niche is being able to communicate a "framework" or process that is uniquely yours
2. DEFINE YOUR "EXPERT IDENTITY" (1 HR)
You'll define your 1-line answer to that oh so elusive question, "So what do you do?" in a way that clearly communicates the "offer of help" you are in the marketplace, and to whom
3. DEFINE MILESTONE STAGES (30 MINS)
As an Expert who consistently moves your customers, clients and partners from some defined point A to some defined point B, you must be able to articulate the predictable stages they'll go through on that customer journey
4. CREATE A3D SKELETON BLUEPRINT (30 MINS)
Create the focus areas for an A3D Group (Advisory As A Deliverable), to create a scalable subscription offer that eliminates the need for a course or deliverable of any sort, while creating an environment to consistently demonstrate expertise in real-time to your prospects
1. CREATE A3D ALERT LIST (1 HR)
Create a simple waitlist where your customers, clients and partners can formally communicate their intent to learn more or participate in your A3D Group upon launch
2. "1-MINUTE EXPERT" - IDENTIFY YOUR "EXPERT AUTHORITY" NARRATIVES (1 HR)
We'll utilize my "1-Minute Expert" Vivid Storytelling Famework to identify and categorize dozens of stories from your personal and professional life that support your "Expert Identity," and illuminate the primary principles you define as your "Expert Authority" narratives
3. "1-MINUTE EXPERT" - PLAN SCRIPTED AND UNSCRIPTED "EXPERT CONTENT" (30 MINS)
Use the "Expert Authority" narratives to plan and execute one "studio day" every 3-4 months, where unscripted but guided interviews along with scripted, direct-to-camera content is shot, capturing dozens of stories about your life, career, business, and offers in long form format (4 hours)
4. AI-GENERATED 90-DAY VIDEO CONTENT REPOSITORY (30 mINS)
Learn how to use AI video editing software to strategically chop the scripted and unscripted content up into long form "Expert Interviews," and short form social media ready Expert Content in the form of full shorts, micro-shorts and quotables, ready to organize in the content repository
5. CREATE YOUR PERSONAL AI GHOSTWRITER (30 MINS)
You will create your own personal AI Ghostwriter that is trained to produce articles, blogs, social media posts, white papers, email campaigns and other Expert Content in your unique voice, referencing a knowledgebase of your specific principles, frameworks and ideas, as opposed to general writings randomly pulled from the internet
6. THE FIVE (5) "AUTHORITY ANCHORS" (30 MINS)
There are five Authority Anchors that are foundational to creating and purposefully amplifying one's Expert Identity. We'll walk through how to create all five, and we'll create one of the five in real-time
1. PUBLISH EXPERT CONTENT DAILY (1 HR/WEEK)
Have your Virtual Assistant use the Content Repository to schedule 90-120 days worth of story-based Expert Content covering stories captured in video form about your life, career, business and offers in the form of full shorts, micro-shorts, quotables and monthly brand activation campaigns over email and social media
2. AI GHOSTWRITER - CreATE AND PUBLISH FIVE (5) "AUTHORITY ANCHORS"
Utilize your personal AI Ghostwriter to generate the content necessary to publish your five Authority Anchors
3. COMPLETE A3D WARM AUDIENCE CAMPAIGN
Plan and execute a multi-day "rapid special offer campaign" for your warm audience of email and text subscribers, social media followers and personal and business contacts right in your cell phone to launch your new PAID Advisory Group
4. IMPLEMENT A "WATCH ME WORK" SYSTEM
Whether you're running paid ads, or looking to convert subscribers on your existing email list to paying customers, this specific type of lead magnet gives your potential prospects a low-risk way to consistently see you demonstrating your expertise in real-time instead of needing to "trust" that you're great at what you do. The video recordings from these hot seat sessions are also perfect content to have AI chop up and publish as short-form Authority Content
Discount automatically applied.
*All sales are final.
Ideal Customer Avatar Selection implementation guide
Learn the 3 conditions that need to be present to make a customer or client your most IDEAL prospect
Learn the 2 experiences that a potential lead must be having (present) or must have had (past) to be primed for clarity in making purchase decisions quickly
Learn what characteristics to vet your prospects for that ensure they have a reference point for the monetary value of your offer in tangible reality, based on their own experiences
Learn how to define the characteristics of your most IDEAL potential customer in a way that allows you to make invitations and offers to them in your marketing and sales process that they hear and see as if they were crafted for them and only them, and "attract" them inbound
